🍒 Cherry Leads, SpinCar integration, and better mobile experience
Since launching Digital Body Language, we have been enjoying the ease of interpreting consumer buying signals in SALESiQ. Today, we lauched a "meter" that shows you the likelihood a customer is going to buy soon… like this week soon.
We're also jazzed about integrating with the innovative folks at SpinCar. Their technology is a fantastic enhancement to the consumer experience and they are buying-signal-watching nerds like we are.
We made a few enhancements to help people on their phones and tablets as well.
Cherry pickin' is what you SHOULD do!
I hear my old sales manager screaming at me for writing that. "Everyone is here to buy today - this ain't a bus stop," he would say….
What about leads? Not all leads are ready to buy right now, but some are and we're going to help you find them.
🍒 Cherry Leads replaces "Hot Leads" with 4 levels of readiness.
🍒 1 Cherry = higher in the funnel, but engaged with your dealership.
🍒🍒 2 Cherries = getting closer and could be considered for next month's pipeline.
🍒🍒🍒 3 Cherries = showing signs of buying this month.
🍒🍒🍒🍒 4 Cherries = CLOSE THEM NOW!!!!
When you log into SALESiQ (illumiQUOTE) look for the Cherry at the top of the page.
There are all sorts of ways to filter customers. You can even track the ones who 🙌 Came Back… we like to call those Digital Be Backs. Those are some interesting customers to watch!
- Find the customers who submitted a trade
- Used cars buyers to hit your commission multiplier
- Ones who are not in a close zip code to judge your conquesting efforts
- People who hit SALESiQ from your website or CRM and so many other combos
💪 If you need more Cherry Leads, talk to our support team. They're full of ideas!
SpinCar
When SpinCar is integrated into SALESiQ, your first image becomes the interactive walkthrough of the car.
We’ve partnered with SpinCar to bring the industry’s most advanced merchandising solution to FRIKINtech customers! SpinCar brings the physical showroom experience to shoppers wherever and whenever they want. 360° WalkArounds transform your VDPs by giving shoppers an interactive, personalized experience, including exterior and interior environments, clickable hotspots, and more. And it takes less than 5 minutes to fully capture each vehicle using SpinCar’s advanced Capture App, including wireless upload directly to your site.
Best of all, you’ll deliver a true showroom experience that can increase conversions by up to 44%. As a matter of fact, a study by Polk Automotive and SpinCar, using actual purchase data, found that shoppers that engage with SpinCar’s digital merchandising tools are up to 134% more likely to purchase.
What’s not to like? Getting started is easy.
📱Mobile Enhancements
Anywhere a number needs to be input, you no longer need to touch to place the cursor in front of the cents (the $.00 part).
That was so annoying and I don't know why more of you didn't yell at us!
This should also cut down on the number of instances where the customer "wants $2000000 for their trade" in the Digital Body Language.
Downpayment options on iPad and iPhone are now editable again.